Media Matters has been providing Public Relations (PR) support to Karandaaz Pakistan since March 2017. This includes management of press for events, creating free of cost media engagement, media monitoring, dissemination and uptake of press releases, and media relations. We are generally satisfied with the level of service provided by Media Matters under this arrangement and have renewed their contract in October, 2017, after the expiration of the first phase, based on their performance and dependability. The team at media matters is compose of dedicated individuals who have a sound understanding of the PR industry and are generally very responsive and reliable. They have especially demonstrated their ability to generate free of cost media print media very well.

Corporate Communications Department

Telenor Pakistan

We appreciate agency's efforts in the proficient management of Telenor Pakistan's PR account that has significantly contributed to the success of the company's corporate communication initiatives. The support in providing timely assistance in crisis management and PR events has been instrumental in Telenor Pakistan's stakeholder management. We would like to appreciate the agency's assistance in content development and media relations, which has boosted the impact of our PR activities and have been duly appreciated by our management.

Mariam Shah

DGM – Corporate Communications, Pakistan State Oil Company Limited

We appreciate the service quality and dedication being provided by Media Matters to Pakistan State Oil Limited Company (PSOCL). The team at Media Matters is composed of dedicated individuals who have developed a strong understanding of our Company and the industry in which it operates within a short period of time. Their entire team is continually engaged in providing us with ever more efficient service provision.

Mr. Shoaib Ahmed

The Institute of Chartered Accountants of Pakistan

We would like to thank Media Matters for the services and support of the company rendered for ICAP during the Golden Jubilee event. We appreciate the business relationship we have with the company and look forward to opportunities to work together in future.

Ms. Faiza Hussain

Head of PR Communication, Bayer Pakistan (Pvt) Limited

I would like to thank the team at Media Matters for doing the successful PR campaign of our symposium in Lahore on 29th June, 2013 at the launch of our new product Xarelto - the first novel oral anticoagulant in Pakistan. This was a crucial project for us and I want to specially thank the firm for steering this challenging campaign to success and amplifying our PR activity. We value our business partnership and look forward to working on various projects.

What Media Says

Mr. Shakeel Masud

CEO, Dawn News & Chairman Pakistan Broadcasters Association

From a modest beginning, the agency has emerged as one of the premiere media planning/buying houses with a distinguished PR agency, catering to the needs of various multinationals and blue chips. This is purely because the agency believes in investing in its human resource development and nurturing the talent. The credit also goes to its upfront leadership and dedicated team.

Mr. Nasim Ahmed

Executive Director, Geo Group

Over the years Media Matters has earned due recognition both in the corporate and media circles. Our experience with the organization has been quite wonderful and it's really good to work with such a professional team. Moreover, Aleem remained pretty successful in heading the agency on the success path.

Mr. Naveed Kashif

CEO, Dunya Media Group

The agency is very passionate and enthusiastic about its media planning/buying functions; addition of public relations domain is indeed a timely addition to its service portfolio. The team gives immense attention to details and always come up with innovative ideas. They enjoy unmatched ties with us mainly due to their positive attitude and exceptional market understanding.

Mr. Kazi Aslam

Chief Executive Officer, Kawish Television Network; Secretary General, PBA

It has been quite an enriching experience working with Media Matters; an agency known for its high ethical values and effective operational procedures. Also they are well versed in using regional media outlets in an effective manner.

Mr. Ejaz Ahmed

COO, Express Media Group

The agency has been quite superb in planning, negotiating and research for a diversified clientele. The market and media knowledge Aleem brings in is very impressive and has developed a strong well committed team. Wish the organization continued success!

Mr. Masood Hamid

Director Marketing, DAWN

Diversified exposure in advertising, marketing and PR has evidently strengthened Aleem's understanding and vision for the industry. His team also reflects the expertise induced by the leadership. The agency has always kept up ethical values and shown professionalism.

Mr. Salman Iqbal

CEO/President, ARY Digital Network

Ever since I've known Aleem as a friend, he has always been keen in providing his partners with the best solutions with a very good value. His transition from the GM Marketing of a FMCG company to the head of one of the most respected media buying houses in Pakistan is quite natural. No doubt he is a perfect marketer who is constantly evolving and I admire his unmatched approach to brand communication.

Mr. Mohammad Malick


I know Aleem not only as the Chief Executive but also as a friend, who keeps a close eye on the industry developments. He is bound to see success with his ability to strategically lead the agency and above all with a well-composed personality. His success in PR after proving his mettle in the media buying industry is indeed a well-planned and tremendous initiative.

Mr. Sarmad Ali

Managing Director Jang Media Group & Secretary General, Pakistan Newspapers Society

Aleem is a true marketer who brings passion and energy to work on a daily basis. He does not only understand the value of tactical marketing but also has an equally solid grip on strategic marketing and what it takes to create interest in a product or an idea and translate it to meaningful, tangible business results. He enjoys incredible relationships not only with the Jang Media Group but also in the entire local media industry. He is a straight-up guy, and an absolute pleasure to work with.

Mr. Shahab Zuberi

CCO, Aaj TV / Business Recorder

Working with Aleem Durrani and his company has been a pleasure; I believe all good media partnerships should be professional, yet passionate and Aleem certainly delivered those qualities both in media buying and public relations domain. Agency is stronger for their involvement, and its success is testimony to their hard work over the years.